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Why do Fans buy Merchandise? Too Much Stuff! The Rise of “You have to have it all to be a TRUE Fan.”
When is Enough, Enough? Well, in K-pop fan culture, and certainly to the label companies who sell massive amounts of merchandise, enough...
Jan 197 min read


NCT, 127 Members, and what could the future bring?
First, permit me to preface this post with a disclaimer. Everything written here are my thoughts on a hypothetical opportunity NCT could...
Sep 21, 20236 min read


The Beginning
In the fall of 2020, after a year full of oddities, firsts, one of which was being more involved as a fan of K-Pop, Beyond Live concerts,...
Sep 4, 20211 min read
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